Bojan the Top7 Dog

Its official. The humans have gone mad.

For the last few weeks the humans in the office have increased their fascination with kicking spherical objects to almost bizarre levels. Now don’t get me wrong, I enjoy chasing a ball around as much as the next dog. It’s a fun activity, make no mistake, but for some humans it has become an obsession. In no less than two weeks, hundreds of thousands of humans will fly from all corners of the globe, to a country many of them have never visited before, in order to watch other humans chase a ball. They will be joined by millions of television viewers worldwide, who tune in to watch exciting footage of people chasing a ball. Ambassadors, Presidents, Kings and Queens will all make public appearances, approving the fact that other people are currently chasing a ball. Passions will rage, debates will be sparked, and violence will break out, as humans from one country infuriate each other, by claiming that they know how to chase a ball better than humans from another country. And they say Dogs are mad….!!!

At Top7 we have made our own contribution to the World Cup, by creating a Facebook application to rank your favorite World Cup teams, and players you think we be top scorers. You can access this by clicking on the pictures below…

Whilst I am privileged to have a more developed brain than my unfortunate human masters, I do none the less appreciate the simple pleasure they find in this ball chasing competition (or “World Cup” as they call it). You see, the World Cup does tap into some of the most natural and primitive instincts. So primitive, that even a Dog can appreciate them. So please enjoy: 5 reasons why humans love the World Cup:

1) National Pride: In a world of political correctness, open borders and multiculturalism, man’s “tribal” urges have to find another form. The World Cup provides a unique outlet for humans to sing, shout and dance about their nation being the greatest. If Obama were to stand up in the UN and say that he hopes the USA gives North Korea a good beating it would cause an international scandal! But if he shouts his support from the football stands, its quite ok….

2) Teamwork: Humans feel disconnected from each other. They don’t form the hunting packs that us dogs love. This is why social networks like Facebook have been so popular – they aim to rebuild these connections. But the World Cup is a far more powerful way. Seeing 11 men work their guts out for each other, and physically put themselves on the line, reminds humans of what they all know deep down – we are stronger when we work together as a unit.

3) The Gladiator Affect: Humans have always loved to watch a bit of a fight. It’s true, they no longer get people to fight to the death like they did in Roman times, but certainly passion, fights and acts of violence only add to the World Cup’s attraction. Who can possibly say they didn’t get a thrill watching, and re-watching, as Zinedine Zidane headbutted Materazzi?

4) Glamour: Secretly, every human craves one thing; The respect of other humans. It doesn’t really make a difference why they are respected, it could be for something as silly as…chasing a ball! Seeing England up in arms when Rooney steps on the pitch, or hundreds of thousands of men (and women) screaming and crying when Ronaldo scores a goal – it reminds the human’s of the dream they are chasing. And for a moment, it lets them taste that ecstasy…

5) World Cup Fever: A lot of humans enjoy the World Cup, even though they don’t like football! There is simply something lovely about leaving work a bit early, sitting outside by a big screen, or in a local pub or bar, and watching a game. Regardless of the football, the World Cup is just a great way to relax, and socialize.